Senior Art Director

Experience

1

Association of International Certified Professional Accountants

Senior Graphic Designer, Manager //  Durham, North Carolina  //  2010 to Present

Concepting, developing, and managing a variety of award-winning projects to promote the association that includes digital assets, social media assets, print collateral, promotional items, presentations, and exhibits. I work with a team that includes senior management, writers, three direct reports, and business partners, while also overseeing contractors and vendors in an effort that has helped the association grow to be the world’s largest accounting membership body.

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1

Caley Design

Owner/Art Director
Durham, North Carolina, and Roanoke, Virginia  //  2002 to 2010

Managed and coordinated design, advertising, and digital projects from concept through completion, including the development of logos, brands, ads, brochures, and comprehensive campaigns. Managed all operational, strategic, and financial functions.

Rebranded small event and catering company, developing new brand and identity including logo, webpage, and multimedia advertising, which directly contributed to increased revenue from 800K to $2M+ over two years.

Worked closely with clients to generate a creative vision, set standards, and meet time goals. Helped Fortune 500 company maintain corporate brand while developing regional training and award show collateral, tradeshow graphics, and quarterly internal newsletters.

I coordinated freelance designers, consultants, and vendors to meet all project requirements. I acted as creative director to manage the development and design of an award-winning brochure showcasing a company’s new printing abilities.

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Heard & Associates

Contract Art Director   //  Durham, North Carolina  //  2008 to 2009

Concepted and developed websites, corresponding collateral, and logos for a range of clients in industries including corporate travel, education, environment, and health care. Managed project timelines, budgets, and vendors; maintained project oversight on all jobs from start to finish.

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1

Clean Design 

Graphic Designer  //  Durham, North Carolina  //  2000 to 2002

Worked independently, alongside the creative team and programmers to develop a wide array of print and Web pieces for clients including IBM, John Deere, and Sony Ericsson. Also served as lead designer on the development of Red Hat’s Linux 7 software brand identity.

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Heard & Associates 

Graphic Designer  //  Durham, North Carolina  //  1999 to 2000

Worked on Fortune 500 clients that included Michelin, Hanes, and Pergo. Created designs from concept to completion for logos, brochures, displays, ads, national campaigns, and websites.